Privacy Policy
Last updated:
1. Information We Collect
Brightankleio collects information in the following ways:
- Contact Form Data: When you submit our contact form, we collect your name, email address, and message content.
- Cookies: We use cookies to remember your consent preferences and provide core website functionality.
- Automatically Collected Data: Our web server logs collect IP addresses, browser type, pages visited, and visit duration for security and analytics purposes.
- Third-party Services: Google Analytics and Google Ads may collect data about your interactions with our site (see section 10).
2. How We Use Your Information
We use collected information to:
- Respond to your contact enquiries and provide requested information.
- Maintain and improve our website functionality and security.
- Understand how visitors use our site (analytics).
- Serve targeted advertising through Google Ads (if you consent to marketing cookies).
- Comply with legal obligations.
3. Legal Basis for Processing (GDPR/Privacy Act)
We process personal data based on:
- Consent: For marketing and analytics cookies, with your explicit consent.
- Legitimate Interest: For website functionality, security, and fraud prevention.
- Contract: If you book a service with us, to fulfil that contract.
- Legal Obligation: To comply with applicable laws.
4. Data Sharing and Disclosure
We do not sell your personal data. We share information only with:
- Google LLC for analytics and advertising services (covered by Data Processing Agreement).
- Our service providers (email hosts, payment processors) under confidentiality agreements.
- Legal authorities when required by law.
5. Data Security
We implement standard security measures including HTTPS encryption, regular backups, and access controls to protect your data from unauthorised access, alteration, or loss. However, no method of transmission is 100% secure.
6. Your Rights
You have the right to:
- Access: Request a copy of the personal data we hold about you.
- Correction: Ask us to update or correct inaccurate data.
- Erasure: Request deletion of your data (subject to legal retention requirements).
- Restriction: Ask us to limit how we use your data.
- Portability: Request your data in a portable format.
- Objection: Opt out of marketing and profiling activities.
- Complaint: Lodge a complaint with your privacy regulator (Privacy Commissioner, New Zealand).
7. International Data Transfers
Some of our service providers (Google) operate globally. We ensure adequate safeguards are in place when data is transferred outside New Zealand, including Standard Contractual Clauses and Privacy Safeguards.
8. Data Retention
We retain contact form submissions for up to 90 days. Analytics data is retained for up to 26 months. Cookie preferences are stored for up to 1 year. We retain other data only as long as necessary to fulfil the purpose for which it was collected.
9. Children's Privacy
Our website is not directed to children under 13. We do not intentionally collect personal data from children. If we become aware of such collection, we will take steps to delete it promptly.
10. Third-party Services
Google Analytics
We use Google Analytics to understand site usage. Google Analytics sets cookies and collects data about your visit. Read Google's Privacy Policy and their Ads Data and Privacy Page for details.
Google Ads Conversion Tracking
We use Google Conversion Tracking (`_gcl_au`, `_gcl_aw`, `_gcl_dc` cookies) to measure ad campaign performance. Google's Conversion Tracking Privacy Notice explains how this works.
Google Ads Remarketing
We may show you ads about our services on other websites using Google Ads. You can opt out via Google Account Settings or Google Ads Settings.
11. Cookies
Our site uses cookies for:
- Functionality: Session cookies for core website operations.
- Analytics: Google Analytics cookies (with consent).
- Marketing: Google Ads and remarketing cookies (with consent).
- Consent: A cookie storing your cookie preferences.
See our Cookie Policy for detailed information.
12. Policy Updates
We may update this policy to reflect changes in our practices or legal requirements. We will notify you of material changes by updating the "Last Updated" date and, where appropriate, by email. Your continued use of the site constitutes acceptance of updated terms.
13. Contact Us
Brightankleio
Level 2, 156 Queen Street
Auckland 1010, New Zealand
Email: info@brightankleio.world
Phone: +64 9 579 3847
If you have privacy concerns, you may also lodge a complaint with the Privacy Commissioner at www.privacy.org.nz.